Silver Lake – Allyes stake acquisition
 US$124m
Synopsis: Silver Lake acquires 62% stake in Allyes Online Media from Focus Media
Firm
Client
Role
Fangda Partners
Allyes and Focus Media
PRC counsel
Latham & Watkins
Allyes
US counsel
Simpson Thacher & Bartlett
Focus Media
US counsel
Jun He
Silver Lake
PRC counsel
Kirkland & Ellis
Silver Lake
US counsel

Fangda Partners & Jun He recently facilitated one of the largest private equity investments in China’s TMT sector this year. Silver Lake, a US-based PE firm focusing on technology and technology-enabled industries, has agreed to acquire a 62% stake in Allyes Online Media from Focus Media for US$124m.

Established in 1998, Allyes provides online advertising agency services, advertising networks, performance marketing, advertising technology solutions and online market research to MNCs such as Sony, Pepsi and Chrysler and PRC companies such as China Merchants Bank and Taobao. The company was sold to  Focus Media in 2007 for US$300m – a deal on which Simpson Thacher advised. 

This deal marks Silver Lake’s second investment into the mainland, indicating its increasing interest in China’s booming technology sector. Earlier this year the company also acquired stakes in Shanghai-based Spreadtrum Communications, a NASDAQ-traded technology company that makes chips for GSM and TD-SCDMA mobile communications. ALB

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